We have Claude licences going unused. Who can train our team on daily use?
Chris Duffy
Certified Chief AI Officer • • 5 Min Read
Bring in a trainer who puts everyone on one shared Claude set-up, then trains the team on the work they already do. Seats sit unused when nobody has shown people how Claude fits their job. Good Claude training for your team ends with each person running one weekly task in Claude, and a follow-up to check it stuck.
That is the short version. The rest of this page covers why paid seats go quiet, a check you can run this week, what fixes it, and the questions to ask any trainer before you book.
Why are our Claude licences not being used?
The cause is usually the rollout. The seats were bought, the logins went out, and everyone was left to work out the rest alone. A few people got good at it. Most tried it once or twice, asked it something vague, got a vague answer back and went back to the old way.
When we arrive at a business that already pays for seats, the picture is usually the same. A few people are quietly brilliant with Claude. Most are using it like a search engine, and getting search engine answers back. One or two are pasting things into it that should never leave the building.
In our experience, four causes sit underneath that.
- No shared set-up. Everyone starts from a blank chat window with their own habits. There are no common instructions, no saved workflows and no agreed folders, so one person's good method stays in their head.
- People do not know what to give it. They know Claude can write and summarise. They cannot see which part of their own week to hand over, so they ask it the odd question and forget about it.
- Fear about data. People worry about pasting a client file into the wrong place, or about acting on a confident wrong answer. With no written rules, the safe choice is to leave it alone or use it quietly.
- No time. Learning a new way of working takes an hour nobody has on a busy Tuesday. Without time set aside to learn, the old way wins every day.
Leaders play a part too. When directors do not use the tools themselves, teams notice and wait.
How can I tell if our team needs Claude training?
Run this check against your own business. If three or more are true, the seats need more than a reminder email.
- Fewer than half the people with a seat used it last week.
- Nobody can name a weekly task that now runs through Claude.
- There is no written rule on what data can go in and what must stay out.
- The people who use it well have never shown anyone else how.
- Every request is typed fresh. Nothing is saved or shared.
- Nobody has checked whether people can spot a confident wrong answer.
- The directors are waiting for the team to go first.
What fixes unused Claude seats?
Three things, in this order: one set-up for everyone, training on real work, and a follow-up.
1. One structured set-up for everyone
Before anyone is trained, the business needs one Claude set-up that works the same way for every user. That is where we start. We baseline your organisation's Claude set-up and install the SME plugin for everyone, so every user begins on the same structure. It starts restricted: it drafts and never sends, reads money and never changes it, and never deletes. People relax when they know the rules, and the rules are already in the tool.
2. Training on the work they already do
Generic courses teach features. A slide on what the buttons do rarely changes what someone does on Thursday afternoon. The skill has to be built on the job they do.
Our Claude training for your team runs one day per room of up to 10, in person or remote, on your people's real jobs. Each person takes one weekly job, builds it into Claude, and leaves with it working. Mixed teams are the normal shape of a day. Ten people from five teams is fine: the morning is shared, and from half ten each person works on their own job.
The data line is taught in the room. Before the day you send one dataset under a one page agreement. We use it to build a worked example, we do not keep it afterwards, and it never trains a model. At 16:00 the team writes down its red lines: what never goes near a model, and who signs off what. If data worries are what keep your team away from Claude, the wider rules are covered by our AI governance work, which builds your policy into Claude itself.
3. A follow-up
Enthusiasm after a training day fades within a few weeks, so the day ends with a plan. At 16:45 each person writes down three things they will do differently in their first week back. You keep the list and we keep a copy. Then we come back at day 30, look at what stuck and what slipped, and fix it. The follow-up is booked before we leave.
You can see where each of these lands in the Claude training day, hour by hour. We publish the full timetable so you can picture the day before you sign it off.
When should we bring in an outside Claude trainer?
Some of this you can do in-house. If someone on your team is already good with Claude, has time to build a shared set-up and is happy to sit with colleagues, start there. Our guide on how to train your team on Claude covers what to teach and in what order.
Bring someone in when any of these apply:
- The seats have been live for a few months and use has stayed flat.
- Nobody inside has the time to build a set-up and then train each team.
- People are worried about data and you have no written rules yet.
- Several teams do very different jobs and you need one approach that works for all of them.
- You want someone to come back after the day and check what stuck.
What should I ask a Claude trainer before booking?
Five questions sort a useful day from a generic one.
- Whose work is on the screen? If it is a made-up company, your people will learn the tool and miss the job.
- What does each person walk out with? Notes fade. A working skill for a job they do every week lasts.
- Is the timetable published? You are signing off a day out for your team. You should be able to picture it before you pay.
- Who checks in afterwards? Someone should be there when the first burst of enthusiasm wears off.
- Are the rules written down? What never goes near a model, and who signs off what, should be agreed before anyone leaves the room.
Ask about licences as well. A trainer who earns on seats has a reason to sell you more of them. We take no commission on licences, and we will tell you the cheapest thing that works.
Who can train our team on daily Claude use?
We can. Ignite AI Solutions is a Claude Certified Services Partner and a UK AI Council Accredited Training Provider, and this is the problem our Claude training for teams is built for: teams that already pay for Claude and do not use it. Prices for the set-up and each room are on our pricing page. Tell us how many people and how many rooms, and we will come back with a price and dates.
Next step
Get your paid seats working on real jobs.
Claude training sets your whole team up on one shared structure, then trains everyone on the work they already do, in person or remote, with a return visit at day 30.
See Claude trainingJust you, or two of you? Don’t want to start over? We’ve already built the set-up for you. The Founders plugin walks you through it with /start, then you get 2 hours with a trained practitioner. See the Founders plugin
Read next: Claude and AI training for teams · The Claude training day · Book a call